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World of Web Browsers: Are Alternatives Safer?

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Some Microsoft users have found recently that upgrading to the software maker’s latest version of its popular Web browser Internet Explorer 7 (IE7) can be an extremely frustrating experience. In fact, one of the most common complaints is that that the product has features that “nag” the user. “IE7 works, but it has way too much in the way of security notifications that aren’t actually doing anything but bugging the user,” says Peri Naccarato, computer technician and owner of The Computer Guys in Saugerties, N.Y.  “In my opinion Mozilla Firefox 3.0 is far better at protecting you, and doesn’t annoy with the kind of constant pop-ups IE does.” For more than the last decade, Microsoft has had a death grip on the browser market, with more than 85 percent of computer owners using IE. In fact, in 2000, as part of a federal court’s finding that Microsoft used monopolistic practices to maintain a hold over the computer operating system software market, the court also found the software giant attempted to monopolize the Web browser market. But times have changed. A variety of new browsers are giving business Web users new choices in Web browsing. Many of these browsers put additional functionality into your browser, including e-mail, chat, photo sharing, and more. And despite the new security features in IE7, there are many who contend that the alternatives may provide higher levels of security — one reason, of course, being that they aren’t targeted by hackers as much as Microsoft’s market-dominant IE. “I’m a multiple browser user, depending on what I want to do,” says Michael Belfiore, tech writer and author of the book Rocketeers (Smithsonian Press, 2007). “The only thing I use IE for is watching Netflix Instant Viewing films, which requires IE.” Belfiore says that on a PC, he tends to use the Opera browser for large file downloads because it has BitTorrent, a file-sharing communications tool, built in. He also uses Firefox for research “because of the multiple search engines it has incorporated into the interface. On the Mac I use Safari, which is getting a lot of development from Apple right now.” History of the browser war The first widely used World Wide Web browser came along in 1992, in the form of Mosaic, the great-grandparent of many of today’s browsers, including Mozilla and all its derivatives. Mosaic, developed in the academic environment, was the first browser to actually implement images embedded in the text, rather than displaying them in a separate window. Some of the Mosaic programmers went on to develop the first commercial Web browser at a company called Netscape. The Netscape Navigator browser was the most popular browser until Microsoft started incorporating its own browser, IE, into it’s market-dominant Windows operating system software in the late 1990s. Since then, of course, Internet browsers have grown to become one of the most necessary tools for anyone using the Web, and if you use Web-based e-mail, possibly the only tool used. Despite being overshadowed by IE, alternative Web browsers are finally making it less a Microsoft-dominated world of browsers. While some are specific to certain computer operating systems, there are a few browsers that cross all boundaries. The primary alternatives to IE across all platforms are Mozilla Firefox and Opera, with Apple’s Safari this past year bringing its particular brand of browser to Windows as well as Macs. After Microsoft, Firefox appears to be the obvious leader, but Opera has been making some big strides recently. Opera has just formed a partnership with Haute Secure, a security vendor founded in 2006, to protect users from rogue sites known for drive-by malware and malicious links. This two-pronged approach takes browser security a step even further than Mozilla Firefox, which protect against malware but not malicious links. Haute Secure’s protection is incorporated into Opera’s version 9.5, currently available as a beta release. There are quite a few other choices in the world of browsers, and the differences can be a bit confusing. So if you’ve been tempted to switch your business off of IE but haven’t been too sure where to start, here’s a list of the most popular currently available mainstream browsers. Browser alternatives Mozilla Firefox was designed for simplicity, security, and extensibility, with hundreds of extensions available. Originally branched from Netscape Communicator, Mozilla Application Suite was an all-in-one software that included Web, e-mail, IRC chat, and HTML editor. Mozilla later developed each of these into separate individual applications. The Mozilla Thunderbird mail and news client is an alternative to Microsoft Outlook Express. The HTML editor became Nvu, a stand-alone website builder that’s growing a large following of its own, and the IRC chat feature became Chatzilla, a downloadable add-on to Firefox. All applications are open-source, and versions exist for Windows, Linux, and Mac. Features: Web, RSS headlines, e-mail and full RSS via Thunderbird, extensions for chat, customization, etc., skinnable, phishing filter. Opera is a full-fledged Internet suite with Web, e-mail, news (usenet and RSS) and chat, with a wealth of other features available. Recently, Opera added better security in its latest version 9.5 to protect users from malware and malicious links. Due to the fact that Opera runs leaner on less memory, it is often the best choice if you have older machine. Versions for Windows, Linux, and Mac. Features: Web, e-mail, RSS, chat, skinnable, phishing filter, widgets, BitTorrent. Apple Safari is designed for elegance and speed, and is now the default browser on the Mac. Starting with version 3 (currently in beta), Safari is also available for Windows. Features: Web, RSS. Mozilla Seamonkey is an all-in-one Internet suite that grew from the original Mozilla Application Suite, including browser, e-mail/newsgroups client, address book, and an HTML editor, with many of the features that have since made Mozilla Firefox and Thunderbird popular. Essentially, Seamonkey can be considered the next generation of the Mozilla Application Suite. Versions for Windows, Linux, and Mac. Features: Web, e-mail, chat, HTML editor. Flock is a “social browser” built on a Firefox core that integrates with Web services for blogging, photo sharing, and bookmark sharing. Flock supports bookmarks sharing in del.icio.us, webmail integration with Gmail and Yahoo!, and integrates with photo services Flickr, Picasa, and Photobucket. Blogging services it supports include Blogger, TypePad, WordPress and many others, and also integrates with social networking sites like Facebook, Twitter, and YouTube. Versions for Windows, Linux and Mac. Features: Web, blogging, photo sharing, social networks, favorites sharing, RSS reader, skinnable, compatible with many Firefox extensions In addition to Firefox and SeaMonkey, Mozilla’s “Gecko” engine is the basis for a number of platform-specific browsers, including K-Meleon for Windows, Camino for Macintosh, and Galeon and Epiphany for Linux.

Still Have a Cash Register? It’s Time to Upgrade

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It’s been a busy year for Earth Garden in Wilton, Conn.. The high-end floristry, gifts and home furnishing accessories store recently opened a new storefront in its hometown dramatically expanding its product mix and amount of inventory while growing out its customer base at the same time. One of the many new products flying off the shelves is a line of trendy reading glasses called eyebobs. “We know they’re hot. What we don’t know is which designs are our best sellers,” says Rachelle Bernabei, Earth Garden’s accountant. Bernabei says it’s just impossible to keep track of them without a point of sale (POS) system. “Yes, we’re still using a cash register,” admits Bernabei, who is quick to point out that eyebobs are just one of a thousand different product lines they carry that are impossible to monitor as closely as they’d like without some new technology. At the mention of upgrading to a point of sale (POS) system, Bernabei starts ticking off all the features she longs for not only to make her job easier, but further grow the business itself. “If we had a POS system we could store all of our customer data, keep better track of inventory, store financial data, and aggregate reporting that would help us track which products are moving faster than others and when and what to restock. We could get a better look at all our different segments of the business,” says Bernabei. The end of cash registers “When you think about it, the concept of a cash register is pretty archaic. It’s basically a cash box with a big calculator on top,” says Mark Tauschek, a senior research analyst from Info-Tech based in Ontario, Canada. Archaic wouldn’t be too strong of a word. The cash register was invented over a hundred years ago back in 1883. Perhaps it is time to retire it to the Smithsonian along side the typewriter while leaving room for the fax machine that is undoubtedly soon to follow. In today’s digitally connected world, data is only as valuable as it is accessible and exportable to other applications. Earth Garden’s cash register is a perfect illustration.” Well, it sort of does some things. It’s just that the information doesn’t go anywhere. It spits it out on a paper tape at the end of the day and all the sales data has to be manually inputted into our accounting system,” says Bernabei. Upgrading to a POS system So why not chuck those cash registers once and for all? The biggest reason is the cost, of course. Tauschek says the most basic system for a small, one-terminal shop could cost as little as a thousand dollars, likely it will be more like $2,000-$2,500 by the time an owner adds on things like bar code scanners and credit card capabilities. That may not sound like much until you consider stores like Staples and Office Depot still sell cash registers for as little as a couple of hundred dollars. The other reason, says Tauschek, is that “10 years from now, you won’t be able to find a cash register anymore. But right now, although we are really talking about the really small, one-store Mom and Pop shops, some businesses just don’t need a POS system yet. They’re doing fine without one.” Those businesses are increasingly a rarity; Tauschek offers the following advice to businesses who do find its time to integrate a POS system: Shop for simplicity. Make sure the system has an easy-to-use interface that requires minimal training. Most people that staff a terminal are typically the low-paid and, therefore, less educated employee. Check the vendor’s references. “Whether it’s the guy down the street, a vendor on eBay or a more established seller, talk to at least three or four customers,” says Tauschek. Consider the platform.  Tauschek says, by far, most systems are Windows-based. However, Linux is making huge inroads in the POS space and contends they’re more secure systems. “The vast majority of attacks are against Windows. So that alone means Linux inherently has fewer security risks,” says Tauschek. Check the service contract. If the system goes down, how long can the business get by without a service call? The answer depends on the nature of the organization. Some businesses demand no less than a half hour wait for service, others two to hour hours. Waiting 24 hours for service is likely a revenue killer for most companies. Read the fine print before making a commitment. Response time could be a deal breaker. Start small.  One of the biggest mistakes businesses make is buying more than they need. “All POS systems are scalable,” says Tauschek. Don’t add on things like bar code scanners, back end integration, gift card redemptions, and credit card and debit card signature pads until they are needed. Deciding factors Choosing a POS system is one of the biggest technology commitments a retail or service business can make. When it works well, the return on investment (ROI) can be dramatic. When it doesn’t work, it’s a nightmare that can bring the entire business to a crippling standstill. Other tips to consider before taking such a big step include the following: Be clear on why the POS system is needed for the business. What will it do that really helps the bottom line? How long will it take to pay for itself? Choose the software first. Make sure it is compatible with other hardware or applications the business is already using on the backend. For example, will it work with the accounting software already in use? Choose a vendor and software package designed for the type of business being outfitted. A book store shouldn’t buy POS software from a company that specializes in serving restaurants. Beware of the independent contractor with the homemade system. It would be great to have the right person just down the street, always available, reasonably- priced, and able to tailor the software specifically to the business. But what if that person botches the job or moves on without notice? Factor in the labor cost of implementation and training. For the business trying to find enough capitol to commit, this has to be considered. Paying someone to install the system, debug it, maintain it and train all the staff to use it can cost as much as the system itself in some cases. SIDEBAR: POS System Vendors The startup costs for a POS system can vary quite a bit, depending on the level of sophistication a business requires and the number of employee stations involved. For the small to mid-sized business just starting out, the best advice is to start small and build out the system as needed. There are literally thousands of POS system vendors. It’s not unusual for first time buyers to go through two or three providers before finding the right solution. Business owners would be wise to avoid such costly mistakes and do their homework first. Here are just a few POS vendors to start with that caters to smaller businesses: AccuPOS This well-established vendor has been around for twenty years and sells both the software and hardware to build highly scalable POS systems. Software packages start below $1,000, with at least another $2,000 for the hardware. AccuPOS fully integrates with all the major accounting programs, including Peachtree, QuickBooks and BusinessWorks. AccuPOS has systems customized for both retail and restaurants. Dell Point of Sale Solutions The familiar name may be reassuring for some businesses. There are three complete POS system packages offered for smaller shops, starting at $2,800. Dell bundles in QuickBooks POS software into its systems, another familiar name that would be attractive to many businesses that already use QuickBooks’ accounting software. Bernabei from Earth Garden, who’s been doing her research, offers one warning about QuickBooks POS software, however. “The largest font is 12 points. At our shop, we’re all over 40 and just can’t read it,” says Bernabei. CAM Commerce Solutions It’s one of the best known names in the business, founded in the 80’s and publicly traded on NASDAQ. All of its solutions are Windows-based. CAM Commerce Solutions offers a varied palette of scalable software packages and hardware catering to growing companies. Everest Software  The Dulles, Va.- based Everest not only sells POS software for the front end of the business, it sells everything a small to midsize business needs for the backend too. It sells the accounting software, CRM, dashboard analytics, inventory control, shipping and receiving, along with payroll and marketing/ROI analytics. Everest consistently gets high marks from reviewers, although it is known to overwhelm users with a complex interface and data overload.

26 Most Fascinating Entrepreneurs: Diane von Furstenberg

Diane von Furstenberg Diane von Furstenberg Studio for staging an elegant comeback Diane von Furstenberg faced a bitter quandary when she returned to the American fashion scene in 1990: Her signature product, the wrap dress, hung in the Smithsonian, yet no stores would carry it. “My brand meant nothing,” she says. “I had become a has-been.” The Belgian-born von Furstenberg had made her mark on the New York fashion world in 1972 with her versatile dress, which was appropriate for the office yet sexy enough for a night at Studio 54. During the next few years, she sold five million of them. Then the market became saturated, sales dried up, and she sold most of her licenses to avoid bankruptcy. “I lost control,” she says. She retreated to Europe. In 1992, the designer embarked on a comeback. She started Silk Assets, one of the first clothing lines for QVC. “It was tacky, but it gave me confidence,” she says. Then she founded Diane von Furstenberg Studio to design moderately priced apparel sold at upscale department stores. The latest wrap dress, for example, retails for $298. The line has been a hit with consumers and critics alike, and the business turned its first profit in 2003. For von Furstenberg, 58, whose fall 2005 collection features a Russian theme, success has been sweeter this time. “I was on the cover of Newsweek at age 29,” she says. “To do it again now, that’s even better.” Nadine Heintz Martha Stewart, Martha Stewart Omnimedia because she took one for the team Richard Branson, Virgin Group because he’s game for anything. In fact, everything. Michael Dell, Dell Computer for being brilliantly straightforward Jim Sinegal, Costco because who knew a big-box chain could have a generous soul? Diane von Furstenberg, Diane von Furstenberg Studio for staging an elegant comeback Julie Azuma, Different Roads to Learning for offering hope and help to the parents of autistic children Fritz Maytag, Anchor Brewing for setting limits Ray Kurzweil, Kurzweil Technologies and other companies because he is Edison’s rightful heir Craig Newmark, Craigslist for putting the free in free markets Jack Mitchell, Mitchells/Richards because his family business makes an art of customer service Frank Robinson, Robinson Helicopter for whipping an entire industry into shape Mark Melton, Melton Franchise Systems for giving immigrants their shot at the American Dream Michelle Cardinal & Tim O’Leary, Cmedia and Respond2 for rewriting the rules for husband-and-wife teams Mike Lazaridis, Research in Motion because someone had to stand up for all those frustrated engineers Trip Hawkins, Electronics Arts and Digital Chocolate for still scrapping Warren Brown, Cake Love and Love Cafe because only in America will someone quit a secure job as a lawyer to start a bakery Muriel Siebert, Muriel Siebert & Co. for being a notable first with a worthy second act Chuck Porter, Crispin, Porter + Bogusky for verging on reckless Katrina Markoff, Vosges Haut for setting a completely unreasonable goal for her business Barry Steinberg & Craig Sumerel, Direct Tire and Auto Service for showing the power of the peer group Victoria Parham, Virtual Support Services for serving as a mentor to military spouses Tom LaTour, Kimpton Hotels and Restaurants for staying at fleabag hotels so that we don’t have to Mitchell Gold & Bob Williams, Mitchell Gold for creating a true comfort zone Izzy & Coco Tihanyi, Surf Diva for kicking sand in the face of conventional wisdom Tony Lee, Ring Masters for saving 16 jobs, including his own Rueben Martinez, Libreria Martinez Books and Art Galleries for simultaneously building a business and nurturing Latino culture