Tag Archives: Justin Jaffe

Growing in Scale: Widescreen and Dual Monitors

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Not unlike falling prices and bigger sizes for flat-panel LCD televisions, there’s never been a better time to upgrade your business PC’s LCD monitor to one of those thin, wide, and larger models. Oh sure, a big-screen monitor is ideal for your entertainment needs — movies, PC games, and camcorder footage. But can you also justify the upgrade to the widescreen for the office for you or your employees?  Experts say that there is a potential productivity bonus to using either a larger and wider monitor — or a dual-screen monitor — because you can see more information on the screen while working. A widescreen monitor has an aspect ratio — the size of the horizontal dimension of the screen relative to the vertical — of about 16:9 or 16:10 compared with a traditional-sized monitor, which averages dimensions that are more like 4:3. A dual-screen monitor is usually made up of two traditional-sized screens positioned side-by-side. Both options provide users with either a wider view of one screen, or views of two different documents, files, or applications at the same time. More information at once “A widescreen monitor setup is going to afford a small business owner several advantages,” says Justin Jaffe, senior research analyst for small and mid-size businesses at IDC, a Framingham, Mass.-based technology research firm. “For one, you can see more information at once, lessening the need to scroll through lengthy documents, spreadsheets and webpages.” Jaffe adds, “A widescreen is also going to allow you to more easily compare documents side by side.” In fact, a recent study commissioned by IDC found that 64 percent of workers surveyed upgraded to a larger monitor for increased productivity. The dramatic increase in viewing area allows users to navigate between multiple windows and applications in less time and with greater ease. Not surprisingly, visual display company ViewSonic agrees with Jaffe. “Having enough workspace is important, yet often hard to come by — fortunately, today’s widescreen LCDs allow anyone to increase valuable physical and virtual workspace with ease and at affordable costs,” says Erik Willey, director of product marketing for desktop displays at ViewSonic Corp. Willey says over the next year the market will continue to see major improvements in LCD displays, including higher resolution, better color performance, wider viewing angles, and faster response times. “Most businesses will quickly transition as they realize that the number of available options in 4:3 LCD monitor selection are shrinking,” predicts Willey. Applications for the widescreen Software manufacturers are starting to take notice of the preference for larger screens. “Widows Vista is the first operating system to be optimized for widescreens, and will be another factor to help drive adoption by corporate users,” Willey says. Microsoft Vista offers a few widescreen/dual screen optimized features that weren’t in Windows XP. The Windows Sidebar on the main desktop is a vertical collection of customizable “Gadgets” (similar to Mac Widgets) that sits on the left-hand side of the screen, perfect for 16:9 presentations. Windows Media Center is also optimized for widescreen and HD, with new layouts of photos, music, and videos, the company says that users “can see up to three times more content on a widescreen display compared to previous versions.” Cost is important for budget conscious small-to-midsized businesses, but with the price of LCD monitors continuing to drop, widescreens are more affordable than ever. “In some cases, you can actually get a larger widescreen with added value and quality for the cost of a smaller standard screen,” says Jaffe. “Typical pricing ranges from as low as $199 for a good 19-inch widescreen, to under $350 for 22-inch wide.”  There are other productivity boosters built into today’s computer monitors. For example, the ViewSonic VX2255wmb ($299.99) is a beautiful 22-inch display that offers a built-in 1.3 megapixel webcam and microphone that allows users to easily conduct voice over Internet protocol (VoIP) or video conferences.  Also, for the long hours spent in front of the screen, many monitors have a variety of ergonomic features, including height adjustment and 360-degree swivel, and a bright screen to help reduce eyestrain. Dual monitors If you have the room on your desk for them, falling LCD monitor prices have also spurred an increase in dual monitors. Graphic designers, video editors, and animators have long used two monitors — one for their “palette” and the other for their “canvas.” However, other types of businesses are starting to adopt the dual-monitor for a productivity increase. For example, some like this setup for added convenience, such as having e-mail open on one screen while working on a document on the other. In case you’ve never sat in front of two monitors, when you swipe your mouse across one screen and towards the second, the mouse cursor continues onto the second monitor after it reaches the edge of the first. “Using two monitors delivers many of the same benefits as a widescreen monitor, but also has some drawbacks,” cautions Jaffe. “In addition to needing a graphics card that’s capable of supporting two displays, you’ll have to ignore that bezel interrupting the middle of your viewing area.”

Breathe New Life into Your PCs — Accessorize

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Some good news for small businesses with aging PCs: rather than laying out the cash for a whole new computer — or a suite of them for the entire staff — you can spruce up your existing machine with a few good accessories. New computer add-ons include big-screen monitors, wireless mice and keyboards, bigger hard drives, and more memory. These accessories are a practical way to add some longevity and functionality to your PC. Some are external, which you can snap into an available universal serial bus (USB) port. These may also work with laptop PCs. Other accessories require you to open your desktop tower to install it. “If your PC is more than two or three years old, you should consider upgrading,” advises Michael Gartenberg, vice president and research director at Jupiter Research, a New York City-based technology advisory firm. “It may only cost a couple hundred dollars but will give you more bang for your buck and increase your overall productivity.” The following are a few accessories to consider: System memory If you’ve upgraded your operating system but find your PC feels a bit sluggish, perhaps you need a little more random access memory (RAM) to bring it up to snuff. “The best thing you can do is upgrade your memory,” says Gartenberg. “Nothing gives your PC a performance kick like a memory upgrade — especially while running new operating systems, such as Windows Vista or [Mac OS X] Leopard, where you need at least 1GB of memory or preferably, 2GB or 3GB, which will do a world of good.” Justin Jaffe, senior research analyst at IDC, a Framingham, Mass.-based market research firm, agrees. “Adding RAM to an older PC is the most cost-efficient way to improve performance,” Jaffe says. Hard drive space RAM will help increase speed, but hard drive memory lets you add more programs or files. “Upgrading to a larger hard drive — internal or external — may also improve functionality, especially for PCs that have topped off their existing storage capacity,” adds Jaffe. “Today, you can buy 500GB or even 1 Terabyte of memory for relatively low costs,” says Gartenberg. Speaking of data storage, Jaffe says IDC’s survey work shows that storage solutions are the most popular category of peripherals among small and mid-size businesses. About one in five small businesses own at least one, with CD-R/W drives the most popular products, Jaffe says. Monitor Prices for flat-panel monitors have dropped considerably over the past years, so perhaps it’s time to replace that bulky cathode ray tube (CRT) display for something a little easier on the eyes. Look for at least a 21-inch display or higher. Not only do flat-panel liquid crystal display (LCD) monitors free up valuable desk space but big screens help reduce eye strain due to squinting as well as let you be more productive by seeing more on the screen at the same time. “Monitors are no longer a pricey investment,” says Gartenberg. “Those still using old 15-inch monitors should get twin 22-inch monitors [as they can] extend the value proposition for any PC, not to mention you can take it with you and use it on your next PC, too.” Webcam/cameras Traveling for business and virtual offices are commonplace these days, but for those times when you need to connect with colleagues, clients or customers, a Web camera (“webcam”) is not only an inexpensive (or free) way to communicate over long distances but adds the bonus of sight for videoconferencing. Because of hardware advancements and increased broadband penetration, video chats are no longer choppy slideshows with poor audio. Webcams can take photos, too, but Jaffe says stand alone digital cameras still remain as the most popular peripherals for small and mid-size businesses.