Tag Archives: John Thompson

Budget Cuts? Telecom May Be a Place to Trim

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We’re in the midst of a bad economy, and more spending cuts need to be made around the office. Could your telecom budget stand some pruning? With the mortgage crisis, the collapse of major U.S. financial houses, stocks tumbling around the globe, and continued high energy costs, chances are, your business is feeling the resulting one-two punch of fewer sales and less available credit to make ends meet. Might telecom services be a place to cut some of your business costs? Definitely, say experts, even though AT&T, Verizon Business, and others have jacked up the prices of their voice and data services this year. Here are some cost-cutting suggestions from the experts: Review your wireless plans. Take a careful look, and eliminate or suspend any “zero users” in your office, advises Tim Wise, co-president of Advocate Networks, a telecommunications consultancy near Atlanta. Don’t activate any new mobile devices, either, says Wise. But don’t just throw out all the BlackBerry devices — this could actually hurt productivity, warns John Thompson, principal with Lisle, Ill.-based Thompson, Ross and Associates. “Once offices start using PDAs, it’s hard to go back,” he says. If your office has PDAs, be sure to shop around for the best deals with carriers — shared-rate plans continue to drop, says Thompson. Review the rest. “You may be paying for things you’re not using,” warns Lisa Pierce, vice president at Cambridge, Mass.-based Forrester Research. Look over everything: the number of lines you’re using, price per minute of calling plans, the whole works. Consider running a traffic study to see whether both of those T1 lines are still needed, adds Advocate Network’s Wise. Look and see what can be cut. And, if you cut something, make sure the accounting department knows, warns Pierce. “Carriers are notorious for billing inaccuracies,” she says. “Accounting may still be paying for something that you’ve cancelled.” Try to renegotiate your contracts. “Carriers are in a challenging economic environment just like the rest of us,” Wise says. “You might be able to get a better deal, or get some credits you don’t have now.” But do this with care. When negotiating new usage plans with your carrier, taking the right steps can save you big in the long run. For example, Forrester’s Pierce recommends negotiating everything from liability in natural disasters to disconnection costs to taxes and fees you can be charged. Also, she says, try to avoid plans lasting two-to-three years in favor of plans based on a dollar value of service. Consider VoIP. For businesses with multiple locations or a presence overseas, voice-over Internet protocol (VoIP) is a cheap and practical option that can link offices with remote workers. “For some companies, VOIP can offer big savings — thousands of dollars,” says Thompson. It can also position your business to save even more money if you decide to have more workers work from home as a way to cut additional costs.  VOIP is not for everyone, however: for companies with few locations, VOIP as a big money-saver is “a nice myth,” says Pierce. Consider doing business with an aggregator. If you’ve got a lot of different business lines and DSL and find yourself paying multiple bills, consider doing business with a telecom aggregator like BullsEye Telecom or Ernest Communications, advises Wise. “These companies buy up service in bulk and can bring companies real savings and put it on one billing platform,” he says. To be sure, things are rough out there. But by trying a few of these tips, your business may be better able to weather the storm.

The Network for Your Future Business Needs

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For now, your office network is efficiently handling the day-to-day needs of your business. Congratulations on a job well done. But how prepared is it — and are you — to roll with the changes of the latest technologies as they grow more mainstream? As data, voice, and video functions converge, your network is likely to need a serious upgrade. “A single-service or dedicated network cannot meet diverse and growing consumer demands for ‘many services to many screens,’” warns a recent Cisco Systems white paper. These “screens” include phones, PCs, mobile TV, and hand-helds. The services? Instant messaging, voice-over Internet Protocol (VoIP), streaming video, and more. Meanwhile, the next generation of the Internet Protocol (IP), known as IP version 6, or IPv6 for short, will require most every business to make some network adjustments. With the U.S. government set to switch over to IPv6 from today’s IPv4 by 2008, businesses would do well to make preparations. Making sure your network is ready to face the future makes a lot of sense. But what’s the best way to go about it? The experts say these are your choices: Option 1: Find a good consultant If your inclination is to build out your existing network, don’t go it alone, advises Abner Germanow, director of enterprise networking at Framingham, Mass.-based IDC. “Small businesses need solutions to grow their business without adding too much overhead,” he says. “Buying a new small LAN switch may be inexpensive, but add 15 of them and they become hard to manage.” Instead, he says, find a consultant to work with you and figure out just how “infocentric” your business is, and what your needs are. Do you need wikis? Blogs? Instant messaging? How much of your business is done over the phone or face to face? A consultant can help you best, Germanow says. “Think of them as your IT department, just outsourced.” Prices for these services will vary widely, depending on your office’s needs. A real plus for small businesses today is that most major network product and service providers now have small business lines. “There’s been a very big push on the part of Cisco, Nortel and others to develop products and services for this market,” Germanow says. Option 2: Invest in hosted solutions Another good option for small businesses is hosted solutions. Hosted IP telephony alone “would give you a lot of power for not much cost,” notes John Thompson, principal with Hinsdale, Ill.-based Thompson, Ross & Associates, a telecom/IT consulting firm. While costs vary, for about $25-$75/month, small businesses can pay for VoIP through a host, such as Aptela, CallTower, Qwest and many others, who will handle all the switching, security, and messaging services. “Through these services, voice mail can be integrated with e-mail, and your office phone integrated with your cell phone,” Thompson says. “It can also grow with your office, and the same phone numbers can be used at outlying offices.” In general, Thompson says, hosted solutions of various kinds — storage, e-mail, Web conferencing, and others — are good solutions for small businesses lacking their own IT staffs. “One of the problems we see with small offices, those with under 50 phone lines, is that they have bought bad technology, or it wasn’t implemented correctly, and they get themselves into a box,” Thompson says. “Hosted solutions are scalable, and can bring small businesses along until they are big enough to hire their own IT staff.” In fact, Thompson is following his own advice. As his six-person office prepares to move to a new space, he says, “We’re looking at hosted services for ourselves.”