Location-based apps such as Foursquare and Gowalla are great, but do you really want to know where your friends are—all of the time? Probably not. Banjo provides a useful solution: The app lets you specify a radius for the notifications you receive and alerts you when your friends are within that radius. READ MORE
Targeting online marketing campaigns geographically is about to get easier: HootSuite has just acquired Geotoko, a company that runs location-based marketing campaigns. Geotoko’s co-founders will come on board: Rasheed Akhtar will join HootSuite as director of Local and Adarsh Pallian will be director of Apps and Integration. Geotoko lets users manage location-based campaigns across a host of social networking platforms, including Facebook, Foursquare, and Gowalla. READ MORE
