Tag Archives: Frost & Sullivan Inc.

Who Will Buy Hulu?

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Hulu, the online video service that streams popular TV shows from ABC, NBC, and Fox, is reportedly shopping around for potential bidders, according to Dan Rayburn, an analyst with Frost and Sullivan. Rayburn says Hulu and its owners have been meeting with suitors from Yahoo, Google, and Apple, and are seeking as much as $2 billion. While none of these meetings have been independently confirmed, most of the rumors say Apple will be the company to purchase Hulu. The belief is that acquiring Hulu would bolster Apple’s iTunes Store and help it compete with Netflix’s subscription streaming service with one of its own. “Content is king,” says James McQuivey, an analyst with Forrester Research. “People spend four to five hours a day watching TV. If you get them to your platform, it immediately becomes relevant.” Hulu currently streams TV episodes and movies on many devices, including the Roku, Xbox 360, iPad, and iPhone through its monthly subscription service Hulu Plus. An alliance with Apple might mean pulling Hulu off other devices, but Rayburn asks, “then why spend $2 billion to get it?” Hulu says it will have one million Hulu Plus subscribers by year’s end. Read more from USA Today.

Cell Phones: A Security Risk to Your Business?

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Last July, Charlie Miller, a professional hacker, announced from the stage of an IT security conference that he could hack any iPhone in the world by text message. “That was a demonstration, it never really happened in the wild,” notes Jamie De Guerre, CTO of Cloudmark, which provides messaging security for mobile and fixed-line companies. No actual iPhone users were harmed in making Charlie Miller’s point, and Apple patched the vulnerability shortly after he announced it. But other cell phone users have been less lucky. The Sexy View worm, so dubbed because it sends a text inviting users to look at sexy pictures, targets some Nokia phones. If a hapless user tries to look at the pictures, it will take over the phone much the way a botnet takes over a computer, and then send itself to the entire contact list. So far, De Guerre says, Sexy View has been more of an issue in Asia than in the United States. But it seems only a matter of time until security issues begin affecting American cell phone users as well. “The thing to understand is that smart phones today have all the power of a full computer,” De Guerre says. “They can have a 1 gigahertz processor and hundreds of megabytes of RAM. So all the same types of attacks that could happen to a computer can happen to a smart phone.” These attacks include intrusions (such as Charlie Miller’s hack); viruses and other malware; phishing for passwords and other information; theft of data stored on or sent to or from the phone; and spam. And the phones’ new capabilities bring their biggest vulnerabilities. “Social media is expanding to mobile devices,” notes Martha Vazquez, senior research analyst in the Network Security practice at consulting firm Frost & Sullivan. “While this is a great way to market your business, many threats are attacking these sites and it’s common to find a malicious URL link. SMS messages are another very common way to receive malware.” What should a small business do? It’s obviously impractical to ask employees to give up their cell phones, or return to the quaint old days of using them only for phone calls or the occasional photo. But there are smart policies and practices that can help you keep cell phones out of harm’s way. Here are some steps to consider. 1. Insist on password protection. “The simple act of enabling a password or PIN number on a phone can save you a tremendous amount of hassle,” notes Randy Gross, CIO at CompTIA, a trade association for the IT industry. “You may be able to set security on the phone so that if someone tries the wrong password a certain number of times, the phone is automatically wiped. That can protect your data.” 2. Use encryption. While password protection is a good step encryption is even better, and a good way to secure data stored on cell phones. “A 16-gigabyte phone can contain a lot of information,” Gross notes. “With the right security software, you may be able to remotely wipe the phone if it is lost or stolen.” 3. Stay up to date on operating system patches. “Whenever the phone maker releases new patches or new versions of its operating system, make sure you have the latest version on your device,” Gross advises. 4. Use antivirus software. “Small businesses must treat mobile devices as they would their PCs by installing security software and keeping it up to date,” says Khoi Nguyen, group product manager, Mobile Security Group at Symantec. “This will protect the device from new variants of viruses and other malware.” 5. Warn users about malicious sites and phone numbers. Cell phone users can be their own worst enemies so make sure they know what not to do. First, if they receive an unsolicited SMS text, even if it appears to come from someone they know, they should avoid clicking on links contained in the message. These could lead them to malicious websites where the phone might be infected with malware. Second, and less obvious, users should never call a phone number that arrives in an unsolicited text message, even if the message appears to come from the user’s bank, employer, or cell phone company. Instead, users should find the bank or employer’s number independently to make the call, otherwise, they — or you — might wind up paying for a premium call. 6. Educate users about phishing. Some of the most successful phishing attacks in recent times have affected Twitter, often when users accessed the site with their smart phones. Make sure users know not to input their passwords or other personal information to any site or service unless they navigated there themselves, as opposed to following a link in an email or text. The same goes for any phone call where the user did not find the number independently, for instance by visiting a company’s website or looking it up using directory assistance. 7. Shut out unknown Bluetooth devices. Have you ever been in a public place and found that your phone’s Bluetooth was trying to connect to an unknown device nearby? Although many people think of Bluetooth as a neater alternative to a physical wire, in fact it creates a personal area network, and like any network, it will recognize appropriate devices within its range. This can let in malware, though, for example, a virus called CommWarrior that infects some phones via Bluetooth, as well as other ways. “A phone’s Bluetooth setting is on by default, so it needs to be turned off, or configured for a specific device or headset,” Nguyen says. “If not, it will look for other Bluetooth-enabled phones, which could result in malware being loaded on the device.” 8. Be wary of open Wi-Fi networks. It’s easy to forget, but many smart phones also work on regular WiFi networks. Users should be aware that when they join an open WiFi network, nearby eavesdroppers may be able to see the data they send and receive, such as email. “Make sure before you join that it’s a network you know and trust,” De Guerre advises.

Powering Technology When the Lights Go Out

Mother Nature has an arsenal of weapons that can knock out the power for several days and imperil businesses that rely on computers. The northeastern snowstorm that knocked out power to 170,000 customers for several days in April demonstrated how severe weather events can put a small or mid-size business offline for an extended period. A variety of scenarios — including upcoming summer heat waves and hurricane season — have the potential for crippling businesses that have become reliant on technology. Experts say that a backup power system that includes both uninterruptible power supplies (UPS) and a power generator will keep critical servers running when the power grid falters. A UPS is needed because generators take too long to respond to a power failure, according to Farah Saeed, a senior consultant at Frost & Sullivan. A generator alone is not sufficient because it takes 30 seconds to a minute to start, Saeed says. How UPS works with power generators The UPS provides temporary power until the generator goes online, commonly offering a 10 to 20 minute buffer, while some models can last for as long as four hours. UPS systems are rated to match the power requirements needed to keep computer equipment functioning, and are measured in kilowatts (kW) and kilo volt-amperes (kVA).          When the UPS detects that the backup generator is ready, the UPS automatically switches the power source to the generator. Many computer vendors including Dell, IBM and Hewlett-Packard partner with UPS companies to simplify finding an appropriate UPS system when you order business computers. Generators most commonly provide two to three days of power, or they can be built-to-order to last longer, according to Eric Johnston, chief executive officer of Americas Generators, a global supplier of generators based in Miami, Fla. Johnston says generators range in price from $10,000 to more than $500,000 to backup a large data center. Businesses also should plan for significant installation costs — installing a generator can adds 50 percent to more than 100 percent to the cost of the equipment. Costly powering mistakes Johnston says the biggest mistake that companies make when buying a generator setup is insufficiently planning for the future. If you know your business will be expanding its use of computer and server equipment, buy a bigger generator up front. “Moving up in size [of a generator] doesn’t equal the added cost,” says Johnston, adding that companies who later expand their computing platforms will pay a significant premium to upgrade their generating equipment, especially if the existing equipment has to be removed. When determining the size of a generator setup, businesses also must consider the amount of power required by the supporting heating, ventilating and air conditioning (HVAC) system. Computers can fail if the temperature in the room gets too cold or hot, so business that have access to the HVAC system should integrate their power requirements into their backup system. Diesel and natural gas generators are viable choices for backup power. But for computing systems that require more than 200 kW of power, diesel generators are preferred because they use less fuel. While diesel is more energy efficient and costs less to fuel, natural gas generators burn cleaner and can be less expensive to purchase. Fuel cell generators, which gained attention for using clean-burning hydrogen, have nearly disappeared from the market because of the high cost to fuel, according to Johnston. Businesses that occupy rental properties can purchase portable generators to reduce the time and cost of installing a backup system. For example, tenants of office buildings with leases that limit modifying the existing structure or in areas where getting building permits is difficult may find it easier to rent a mobile generator housed in a trailer, Johnston says. Mobile generators are less costly to install (only 15 to 20 percent of the equipment price), and can also serve as a backup for multiple locations.