Google Analytics shows you how people found your Web site, how they explored it, and how you can enhance their visitor experience. But wouldn’t it be great if there was some way to get similar insights for a physical location? Now there is. Euclid Elements just launched a data analytics platform for brick-and-mortar stores that uses sensors to map shopper traffic patterns in retail spaces. These sensors sense Wi-Fi signals on smartphones, so you can understand how shoppers move through your stores. READ MORE
