Fast Company reports on whether Microsoft Bing, the simplified search engine that replaced the aging search engine a while back, can ever catch up with the wholly dominate Google search engine. From the report: “According to reports, Bing’s market share has been steadily growing. Experian Hitwise says Bing’s searches increased 5 percent last month, with Bing-powered searches now accounting for nearly 26 percent of the market (that’s counting Yahoo, which uses Bing’s tech; comScore has the two combined totals at 28 percent). Year-over-year growth rate in December was 49.4 percent, according to Barclays, compared with just 20.6 percent for Google.” Can Bing Catch Google? Microsoft Spends Millions on ESPN, Jay-Z Partnerships [Fast Company]
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