Launching a Website

• Link Bait: Giving It Away Online to Get Traffic

  Every small business yearns for "link love" -- links from other websites that can bring traffic to your site and raise your company's visibility. One way to ...

  Minda Zetlin

• 4 Keys to Success with Social Media

  To gain insight into how to use social media in your business, look to the successes of some of the entrepreneurs who use the medium best.

  Brent Leary

• Tech Talk: Gear Maker Allows Customer Reviews

  A Texas-based manufacturer of CD and DVD storage cases finds that allowing customer feedback on its website not only helps sell its products but gives the bu...

  Elizabeth Wasserman

• The Domain Name Game

  Companies can use descriptive domain names to draw traffic to their websites without having to pay big bucks for online advertising.

  Michelle V. Rafter

• Do-it-Yourself Web Design for Small Business

  Small businesses can save money on Web design by doing it themselves with a variety of new online applications such as Wix, Sprout, and Weebly.

  Mary O. Foley

• Now Is the Time to Start an Internet Business

  Gloomy economic predictions have scared away many would-be entrepreneurs. But now is an excellent time to start a new business on the Web.

  Minda Zetlin

• How to Collect Money Online

  PayPal, merchant accounts, shopping cart software -- what should a new online retailer choose to use?

  Renee Oricchio

• Stop E-Mail Overload with Wikis, Blogs, and IM

  Businesses are getting bogged down by their reliance on e-mail to alert employees about everything from landing big clients to donuts in the kitchen. Other t...

  Anand Rajaraman

• Raising the Bar for Web Content

  Everyone seems to be creating content on the Web these days. As a small business, you are competing with established media companies for eyeballs -- so you b...

  Anita Campbell

• Is Your Domain Name Killing Your Business?

  Was the name of your company taken in the dot-com world? Or did you add a hyphen or change an "s" to a "z" at the end of your company name figuring that cust...

  Jodi Mardesich

• Drive Traffic to Your Business Blog

  You won’t get any business from your company blog if nobody knows about it. To reach its full potential, a blog needs traffic. To get visitors, use a mix o...

  Michelle V. Rafter

• Fight the Faux: Battling Cybersquatting

  It's not only the Coca-Colas of the world that have to worry about protecting their brands from abuse on the Web. Small companies can also easily fall victim...

  Peter Suciu

• 2008: What a Mashup!

  The technologies that will take off among small businesses in the coming year build upon last year's fascination with Web applications and collaboration tools.

  Andrea Peiro

• The Venerable Blog Gets a Facelift

  Web veterans and professional bloggers are leading the way with new blog homepage designs. They do a better job of highlighting popular old posts, contributi...

  Anita Campbell

• Web Development Done Right

  Doing-it-yourself website design might seem easy, but for the better of your business you should go with hiring a pro.

  Andrea Peiro

• Ajax On Rails: A Web Application Shortcut

  The Ruby on Rails application framework and the Ajax programming language are together becoming a "dream team" for small business Web developers. To make the...

  Renee Oricchio

• Do You Know Where Your Content Is?

  Web content used to just appear on individual webpages. But now your content now may be accessed by people in dozens of other places. Your content can beco...

  Anita Campbell

• Online Video Adds Earning Potential to Your Website

  For a long time it didn’t really make sense to add video for your site. Now savvy companies are attracting a booming audience with Web video or even peddli...

  Caroline Waxler

• Website Design for the BlackBerry Generation

  Most small and mid-size businesses haven't realized how terrible their websites look on handheld devices. Much less, have they registered their Web address w...

  Renee Oricchio

• The Year of the Web Widget

  These boxes featuring calendars, video, or content from other websites are cropping up all over the Web. Should your business be adding "blog bling" to its w...

  Anita Campbell

• About Your Website's "About" Page

  Telling potential customers, partners, or suppliers about your business should not be an afterthought when designing a website.

  Anita Campbell

• Smart Links: Tips for Linking to Other Sites

  Small and mid-size businesses can broaden their reach online by understanding the right -- and the wrong -- ways to link with other websites.

  Jennifer Zaino

• Is PHP the New Java?

  A look at this increasingly popular coding language and whether small businesses should be using it for Web development.

  Todd Wasserman

• How to Avoid "Abandoned Cart Syndrome"

  A bad buying interface can doom your online sales. These tips will ensure customers don’t abandon your site before buying.

  Marc Saltzman

• Reducing the Geek Factor in RSS

  Really Simple Syndication allows small businesses to offer free marketing to customers on a regular basis -- if only customers knew how to use the technology.

  Anita Campbell

• Keys for Designing a Successful Site

  What to strive for when designing your business website.

  Caroline Waxler

• Decoding RSS

  Besides culling information, RSS allows businesses to broadcast it without being blocked by spam filters.

  Janet Rae-Dupree

• Building Applications with AJAX

  Programming using Asynchronous JavaScript and XML is behind some of the most popular applications online -- and it can help make your site stand out too.

  Tim Stevens

• Hiring a Web Designer

  Five things to look for when hiring someone to design your business website.

  Caroline Waxler

• Why You Need a Website

  A surprising number of small businesses have been slow to go online. Here's why you need to be online now, whether you've got something to sell or not.

  Tim Stevens

• How to Register a Domain Name

  The process of picking a domain name and registering it on the Internet has changed since the early days.

  Julia Scheeres

• The Onion's Online Anniversary

  How your favorite workday diversion almost missed out on the Internet.

  Stephanie Clifford

• Inc.com Nominated for Top Online Awards

  The website has been selected as a finalist for the Webby and EPpy awards.

  Angus Loten

• Lucky or Smart

  There's a formula for creating good fortune in business. Here's how one entrepreneur came upon it.

  Bo Peabody

• Build Your Virtual Store

  At some point, every small business must set up shop online. A website can serve as another sales channel, a place to feature products, or just a resource...

  Michael Aneiro

• The Perfect Host

  Choosing the best home base on the Web starts with asking the right questions. For many small to midsized businesses, the first one is, obviously: ...

  Anne Stuart

• TechnoFile: Writing Well on the Web

  If there's one thing everybody knows about the Web by now, it's that people read differently online than they do on paper. Why, then, do so many bu...

  Anne Stuart

• Virginia Is for Manufacturers

  Jill-Anne Partain bet that a New York-style business could help revive her distressed town.

  Leigh Buchanan

• The Dirtbag Demographic

  Using E-mail and a Web site, Douglas Canning reached out and touched practically everyone who could help his start-up.

  Leigh Buchanan

• Penny-Wise, Site-Foolish

  Don't scrimp when you pick a Web host -- unless you like greeting customers with "Site not found."

  Jill Hecht Maxwell