Launching a Web Site

• Drive Traffic to Your Business Blog

  You won’t get any business from your company blog if nobody knows about it. To reach its full potential, a blog needs traffic. To get visitors, use a mix of old-fashioned marketing and contemporary Web tools.
  Michelle V. Rafter

• 2008: What a Mashup!

  The technologies that will take off among small businesses in the coming year build upon last year's fascination with Web applications and collaboration tools.
  Andrea Peiro

• Fight the Faux: Battling Cybersquatting

  It's not only the Coca-Colas of the world that have to worry about protecting their brands from abuse on the Web. Small companies can also easily fall victim to misuse of the company and brand names.
  Peter Suciu

• Web Development Done Right

  Doing-it-yourself website design might seem easy, but for the better of your business you should go with hiring a pro.
  Andrea Peiro

• The Venerable Blog Gets a Facelift

  Web veterans and professional bloggers are leading the way with new blog homepage designs. They do a better job of highlighting popular old posts, contributions from visitors, and video and audio content.
  Anita Campbell

• Do You Know Where Your Content Is?

  Web content used to just appear on individual webpages. But now your content now may be accessed by people in dozens of other places. Your content can become a “roving ambassador” for your business.
  Anita Campbell

• Ajax On Rails: A Web Application Shortcut

  The Ruby on Rails application framework and the Ajax programming language are together becoming a 'dream team' for small business Web developers. To make the combo even more attractive, they're both open source.
  Renee Oricchio

• Online Video Adds Earning Potential to Your Website

  For a long time it didn’t really make sense to add video for your site. Now savvy companies are attracting a booming audience with Web video or even peddling advertising to make money.
  Caroline Waxler

• Website Design for the BlackBerry Generation

  Most small and mid-size businesses haven't realized how terrible their websites look on handheld devices. Much less, have they registered their Web address with a dot-mobi extension?
  Renee Oricchio

• The Year of the Web Widget

  These boxes featuring calendars, video, or content from other websites are cropping up all over the Web. Should your business be adding 'blog bling' to its website?
  Anita Campbell

• About Your Website's 'About' Page

  Telling potential customers, partners, or suppliers about your business should not be an afterthought when designing a website.
  Anita Campbell

• Smart Links: Tips for Linking to Other Sites

  Small and mid-size businesses can broaden their reach online by understanding the right -- and the wrong -- ways to link with other websites.
  Jennifer Zaino