If you have an event to promote there are several pretty compelling reasons why you should check out TicketLeap, which can handle even the smallest venues but also competes with ticketing titans like TicketMaster.
First, it’s optimized for mobile so event organizers can use free iOS and Android apps to to manage an entire onsite operation directly from their smart devices — completely eliminating the need for printed paper tickets. This means organizers can have staff at multiple venue entrances using a combination of iOS and Android devices to scan tickets or QR codes while all the data is fed directly into a TicketLeap dashboard. Here’s what this looks like in action.
It also uses social media to promote events, but goes beyond letting people “like” or “share” an event on Facebook. Based on an analysis of over 110,000 patron transactions that took place during a 3-month period, TicketLeap found that only 1 in 66 Likes generated an incremental ticket sale for its customers. To improve this, they experimented with Facebook’s Graph API to create an app that engages their user base’s wants and interests. With the user’s permission, it posts “I’m going to XXX event” to their wall, which friends see when it hits the news feed. As a result, TicketLeap says 1 in 10 uses of this app generate an incremental ticket sale for customers.
TicketLeap gives you detailed reporting on the number of page views, visitors, and ticket sales that result from social interaction. With that information you can identify customers or fans who are generating ticket sales and give them incentives to continue doing it.
The best part is the platform is free to use for free events. For paid tickets TicketLeap charges a $1 flat fee for online tickets $10 & under and a $2 flat fee for online tickets over $10. For in-person sales it charges a $1 flat fee for all tickets.
For more information, visit TicketLeap.
