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Color Friends Facebook for Its Re-launch
Posted By Sonya Donaldson On September 26, 2011 @ 12:27 pm In Blogging and Social Media,Internet and Online Business,Location-based services,Mobility Tips and Tricks | No Comments
Color  CEO Bill Nguyen has re-launched the innovative but poorly implemented social discovery app as a Facebook app for Android and iPhone. Color for Facebook is the second go for the company, a $41-million-funded start-up that faltered out of the gate.
Nguyen says Color has been re-engineered around Facebook, using structures and language that users are familiar with, while bringing the best of Color’s proximity technology to the social networking site.
And while Color is getting a second chance, it also has the potential to change Facebook in significant ways. In particular, Color gives Facebook users, all 750 million, a chance to see what their friends are seeing in real time, thanks to the “Visit” feature. Simply send a request to your friend, the friend accepts, and you get a live view of the location as your friend sees it. For now, this feature is sans audio.
Who says you never get a second chance to make a (colorful) first impression?
Read more at Mashable .
Article printed from Inc. Technology: http://technology.inc.com
URL to article: http://technology.inc.com/2011/09/26/color-friends-facebook-for-its-re-launch/
URLs in this post:
 Color: http://www.color.com/#feed
 Mashable: http://mashable.com/2011/09/22/color-for-facebook/
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