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Say What? Rumor: Yahoo Trying to Buy The New York Times

Posted By Minda Zetlin On September 1, 2011 @ 12:22 pm In E-Commerce,Internet and Online Business,Online Marketing | 1 Comment

Call it the tweet heard round the world. In 140 characters, the business news site Benzinga got the ball rolling by reporting that analysts were whispering about a possible deal. The story’s been picked up by various websites including Time’s Techland [1].

Would the deal make sense? Well, the Times has made a huge commitment to its online presence, is badly in need of cash, and its stock is trading near its 52-week low. And Yahoo is supposedly planning “rapid display growth.”

On the other hand…with the Times stock near its 52-week low, maybe this is somebody’s tactic for generating an uptick.

Read more at Techland [1].


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URL to article: http://technology.inc.com/2011/09/01/say-what-rumor-yahoo-trying-to-buy-the-new-york-times/

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[1] Techland: http://techland.time.com/2011/08/31/yahoo-rumored-to-buy-new-york-times-what/

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