In what some are calling a “game changer,” Research in Motion has decided to turn its BlackBerry Messenger (BBM6) into a “social experience,” says cnet’s Jaymar Cabebe. This is much-needed news from a company that has had its share of troubles: in just a month, RIM has had an exec pen an anonymous public plea for change and the company announced that 2000 employees would be laid off.
So what does this new announcement mean? For starters, BlackBerry developers, for whom work has been scarce lately, now have opportunities to develop a host of apps that provide users with social experiences they have come to expect on platforms such as iOS and Android.
And it seems that services are willing to give RIM a shot. The company is working with Foursquare to let users update BBM statuses and TelMap, Wikitude, andHuffPo are now jumping on the BlackBerry bandwagon.
Read more at cnet.
