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MoviePass Offers Unlimited Movies in Theaters
Posted By Lauren Hockenson On June 29, 2011 @ 12:25 pm In E-Commerce,Internet and Online Business | No Comments
What if you could simply walk into any movie theater, flash your smart phone, and enjoy any movie of your choosing? MoviePass , a Northern California-based company, aims to revolutionize the theater-going experience the same way Netflix changed the DVD rental game: Unlimited movies in any theater for a flat rate of $50 a month.
Users will be able to handle their movie schedule via an HTML5 application or a smart phone app, which will generate a special code to be redeemed at participating theaters. For the casual movie-goer, MoviePass will also offer a “lite” package of four movies to be redeemed at any time within the month for $30. Any 3D or IMAX tickets will cost an extra $3 per movie, and will pay the difference at the ticket counter.
A private beta is currently underway in the San Jose area, and will roll out to other cities throughout the summer. MoviePass plans to offer access to 40% of the nation’s movie screens by formal launch in the fall.
Read more at Gizmodo .
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URL to article: http://technology.inc.com/2011/06/29/moviepass-offers-unlimited-movies-in-theaters/
URLs in this post:
 MoviePass: http://popcorn.moviepass.com/
 Gizmodo: http://gizmodo.com/5816167/netflix-for-theaters-moviepass-lets-you-watch-unlimited-movies-in-theaters
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