
Hulu is remaining tight-lipped about a possible sale of the company; but that hasn’t stopped analysts from speculating. And based on the video-streaming site’s recent moves, they have good reason. Sources say the company has retained investment banking firms Morgan Stanley and Guggenheim Partners to facilitate a sale that could take place in two weeks.
Earlier reports have Hulu considering an unsolicited offer. And rumor has it that Yahoo might be the secret suitor. But the sale could prove difficult, given the company’s challenges: the loss of main backers Peter Chernin (who left News Corporation) and Jeff Zucker (who left NBC Universal). Plus, because Hulu was founded as a joint venture between Disney, NBC Universal, News Corp. and Providence Equity Partners, those ties might prove a challenge to navigate.
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