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Google Instant Pages: When 5 Seconds Is Too Long to Wait
Posted By Minda Zetlin On June 16, 2011 @ 10:26 am In Internet and Online Business,Search Engine Optimization,Web Analytics | 1 Comment
Google demoed its new Instant Pages feature, which loads searched items instantly instead of in the 3-5 seconds it usually takes to load a Web page. How does Google do it? While you’re perusing the list of results it presents you, Google algorithms are taking educated guesses about which results you’ll click and pre-loading those pages. Then, when you do click, they’re already there.
The new feature is the next logical step from Google Instant, which gives search results even as you type into the Google search box, and is also powered by Google’s prediction algorithms. “The good news is that we’ve been working for years to develop our relevance technology, and we can fairly accurately predict when to prerender,” explains Google Fellow Amit Singhal in the official Google blog  (once you scroll down a bit).
Instant Pages will be available in the next beta version of Chrome, and is already available in the developer version. Mobile versions may be coming soon. Take that, Bing!
Read more at TheNextWeb .
Article printed from Inc. Technology: http://technology.inc.com
URL to article: http://technology.inc.com/2011/06/16/google-instant-pages-when-5-seconds-is-too-long-to-wait/
URLs in this post:
 Google blog: http://googleblog.blogspot.com/2011/06/knocking-down-barriers-to-knowledge.html
 TheNextWeb: http://thenextweb.com/google/2011/06/14/google-announces-instant-pages-delivers-common-result-pages-instantly/
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