Would you like to be able to stream live video to your customers from within your website? That’s the idea behind a new integration between the live video service Ustream, and Ning, which allows customers to build their own social websites.
It was previously possible to add Ustream to a Ning site using an OpenSocial plug-in, but the new integration is simpler and allows for extra features such as live chat and the ability to alert customers when a live event is about to begin. Several Ning sites, including the one for the band Weezer, have already started using the new integration, which appears as a little tab on one side of the screen.
Weezer is using it to broadcast pre-concert warm-ups and answer fans’ questions. We’re thinking live video chat for customer service assistance, live demos of new products or features, Q&As with top execs. And probably lots of stuff we haven’t thought of. How would you use live video on your website?
Read more at TechCrunch.