- Inc. Technology - http://technology.inc.com -
Playing Pong, 50 Feet High
Posted By Minda Zetlin On June 9, 2011 @ 6:21 pm In E-Commerce,Gaming,Online Marketing | No Comments
If you’re as as embarassingly bad at video games as I am, you may want to stay away from Stockholm, where McDonald’s has unveiled a clever promotion : Passersby can use their smartphones to control one side of a Pong game on a giant billboard overhead.
It’s part of a new advertising program called Pick ‘n’ Play. The game gets more difficult as you go, but if you make it through 30 seconds you can select a prize such as a soda or fries.
Next stop, Times Square?
Read more at Engadget .
Article printed from Inc. Technology: http://technology.inc.com
URL to article: http://technology.inc.com/2011/06/09/playing-pong-50-feet-high/
URLs in this post:
 unveiled a clever promotion: http://www.engadget.com/2011/06/05/mcdonalds-interactive-pong-billboard-brings-big-screen-elation/
Copyright © 2011 Inc Technology. All rights reserved.