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When You Think of Search You Think of Google
Posted By Drew Gannon On May 18, 2011 @ 12:16 pm In Internet and Online Business,Search Engine Optimization | 1 Comment
Have you ever wondered exactly how Google became the online search engine? According to Business Insider , it was the company’s aversion to “stickiness” that made it a success—the idea that people shouldn’t stay on the site for long. Because most websites gain more revenue through advertisements, stickiness is usually a good thing. But Google, ever the contrarian, believed a better business plan for a search engine would involve people getting off their site as quickly as possible. Seems they got it right.
Read more on Business Insider .
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URL to article: http://technology.inc.com/2011/05/18/when-you-think-of-search-you-think-of-google/
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 Business Insider: http://www.businessinsider.com/accurate-contrarian-theories-2011-5
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