In response to an alarming number of bully-inspired suicides, columnist Dan Savage started the It Gets Better Project last September and encouraged others to create videos imploring America’s LGBT youth to persevere through the most difficult period of their life. Thousands of individuals, companies, and universities have now contributed to the viral campaign, and it’s still going strong. Last week, Apple shared a video of inspirational employee testimonials. This week, Google Chrome threw its hat in the ring as well.
This is not the first time Google has participated in the It Get Better Project; employees contributed to a video released last October. Google Chrome’s newest video, however, is less of a testimonial than a mini-documentary about the movement starting with Savage’s first video and how it became a viral campaign. Each article, web search, YouTube video and comment shows the Internet’s vast ability to make a difference. As the video concludes, “the web is what you make it.” Google Chrome made it a vehicle for hope.
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