Amazon Launches Haute Shopping Site, MyHabit

Amazon.com just launched a website that will leave Gilt Groupe quaking in their boots.
myhabit

Following in the footsteps of Gilt and Google’s Boutiques.com, retail giant Amazon announced  it’s launching its own members-only fashion sales site today, MyHabit. The site will feature discounts up to 60 percent off of women’s, men’s, and children’s fashion  from designers such as Halston, Vera Wang, and Doo.ri. Headed up by Amazon’s former accessories VP,Maria Renz, the site also boasts four-day free shipping, zoom-friendly photos, and high resolution videos of the clothes on real models (no wonky mannequins). Read more on MyHabit.com.

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